![weihenstephan](https://bushidostudio.com/wp-content/uploads/2018/06/00_ga_weihenstephan_photo_concept.jpg)
WEIHENSTEPHANER
ADVERTISING CAMPAIGN / PHOTOGRAPHY / GRAPHIC DESIGN /
Weihenstephan is the oldest beer in the world! It’s been brewed since 1040 by Bayerische Staatsbrauerei, a German brewery located on the top of Weihenstephaner hill in Freising, Bavaria. This exceptional craft beer wins awards year after year!
Mandate : Our client Gourmandise Allemande mandated us to produce an advertising campaign promoting the arrival of two new varieties of non-alcoholic beer on the market. One is an isotonic-certified, blonde beer that’s very refreshing, best enjoyed after breaking out a sweat! The other, a delicious white beer, is considered to be one of the best non-alcoholic beers in the world. These specific characteristics are what inspired us when creating this campaign. A refined and sobre design allowed us to draw attention to the beauty and authenticity these products. They are currently available in more than 900 retailers and establishments throughout Quebec.
Collaborator / Photographer: Jean-Jacques Bourdages
![weihenstephan](https://bushidostudio.com/wp-content/uploads/2018/06/01_ga_weihenstephan_pub_ricardo.jpg)
![weihenstephan](https://bushidostudio.com/wp-content/uploads/2018/06/02_ga_weihenstephan_pub_billboard.jpg)
![weihenstephan](https://bushidostudio.com/wp-content/uploads/2018/06/03_ga_weihenstephan_photo_product.jpg)
![weihenstephan](https://bushidostudio.com/wp-content/uploads/2018/06/04_ga_weihenstephan_rollup.jpg)
![weihenstephan](https://bushidostudio.com/wp-content/uploads/2018/06/05_ga_weihenstephan_table_tent.jpg)