64HZ.10YRS
PROMOTIONAL CAMPAIGN / BRANDING / PRINT DESIGN / SOCIAL MEDIA /
64HZ is multidisciplinary collective of artists, DJs and visualists that have been bringing cutting edge experiences to the dance floor for over a decade. Founded in 2007 and based in Montreal, the collective continues to contribute actively to the electronic music scene as it pursues its ongoing quest for the ultimate funky beat.
Mandate: Having reached a ten-year milestone, the collective decided to celebrate by organizing the «64HZ.10YRS Summer Splash Tour». This mini tour consisted of appearances in several renowned events and festivals such as Piknic Électronik, Eclipse Festival, Totem Festival and Under Pressure. This project was realized in close collaboration with the collective’s visual artist team. We developed a visual identity that had a retrospective theme, as we traveled back in time through 64HZ’s history. We also designed a promotional campaign for print and digital media that ran from spring to fall 2017. Lastly, we created a series of clothing items and objects bearing the 64HZ logo for crew members and fans of the collective.
Collaboration / Visuals : Jérôme Lebel / Graphic design (clothing): Claud LePage / Photography : Dave Dialect
VIEW WEBSITE
